Inspiration :: Françoise (painting by François Krige) |
Being a name
nerd, the first thing that I look for when browsing sewing patterns are their
names. The names of the patterns are important in attracting the right customer
and they add to your business style. My next part of my creative baby naming
venture will look at designers’ pattern name choices – to analyse, praise or
criticise.
Tilly and the Buttons
Martha
Marigold
Dominique
Fifi
Coco
Bettine
Orla
Françoise
Arielle
Agnes
Miette
Mathilde
Marigold
Dominique
Fifi
Coco
Bettine
Orla
Françoise
Arielle
Agnes
Miette
Mathilde
Tilly and the
Buttons’ bright, classic sewing patterns have names in a distinctly French style.
She uses tailored names like Arielle, Miette and Mathilde to reflect the nature
of her fitted garments alongside familiar vintage choices like Agnes and Martha
and the lighter style of Fifi, Coco and Orla.
The highest
placed name in the UK top 1000 is Mathilde (at number 30) and then Martha (at
number 69). Coco, Orla and Agnes are ranked further down the list. Coco and
Orla are very pertinent to the fashion world with links to Coco Chanel and Orla
Kiely. This adds a touch of glamour to the list which balances out some of the
datedness of names like Dominique.
As a sort of
sibset, the names work very well together. She has a specific naming style but
with a lot of variety. From unusual to familiar, from shorter to longer names.